Pultron Expands into Western Australia with Business Development Manager Appointment

Perth, Western Australia – Pultron Composites is pleased to announce the appointment of Rohan Armitage as Business Development Manager for Western Australia. Rohan will represent Pultron's full infrastructure range across the state, including Mateenbar™ GFRP rebar, Mateen™ Rock Bolts, and Mateen™ Form Ties – bringing corrosion-free reinforcement technology to one of Australia's fastest-growing infrastructure, resources and defence markets.

Background Built for the Role

Rohan brings a varied background providing innovative product and service solutions to the manufacturing, mining, international transport logistics, construction and infrastructure sectors. His experience spans prefab modular, residential housing, construction and project logistics, having worked on major WA mining, infrastructure, housing and defence projects.

Pultron CEO, Jasper Holdsworth said: "Western Australia is a natural market for Mateenbar because corrosion, project remoteness and whole-of-life asset performance are genuine considerations across the state's infrastructure and resources sectors. Rohan brings practical experience across construction, logistics and major project delivery, and his appointment gives engineers, asset owners and contractors a knowledgeable local contact to help assess where GFRP can deliver better project outcomes."

Why Western Australia, Why Now

WA's abundance of natural resources, ever-increasing population and associated rise in infrastructure demand, located along its extensive coastline, make addressing corrosion resistance a genuine priority and WA a natural fit for GFRP. The sheer size of the state and vast distances between remote projects also require significant consideration, with Mateenbar's™ lightweight properties offering real transport savings.

Rohan's appointment is part of Pultron's broader Australian expansion. Previously specified in Australia as a high-performing niche product for very specific applications, rising steel costs, growing demand and demand for sustainable reinforcement, combined with GFRP manufacturing improvements and the introduction of Australian Standards, have closed the gap between steel and GFRP, making it increasingly cost-competitive. With GFRP now more capital-cost competitive, asset owners are increasingly able to see the whole-of-life value provided by a material that requires little ongoing maintenance over a significantly longer lifespan.

Supporting Mining and Energy Infrastructure

The opportunity in WA extends well beyond reinforcement. Mateenbar's™ non-conductive properties suit renewable energy and battery storage projects, while Pultron's Mateen™ Rock Bolts system supports underground mining through soil stabilisation and rock bolting.

In his new role, Rohan sees himself as an advocate and local point of contact. "Initially it's about creating awareness and educating stakeholders on the applications and benefits – the capital and operational cost savings, the durability, the economics behind it. Once people understand the products and the real difference it makes to the economics of their projects, I am confident the demand will follow," he said.

On the range of Mateen™ products, Rohan states: "We've got over 40 years of testing, results and real-life applications and our products are code-compliant, specifically focused on quality and consistency. I'm excited to help customers achieve cost-effective, durable, long-lasting, optimised outcomes for their projects."

A Complete GFRP System for Corrosive Environments

Pultron's infrastructure range is built around a single mission: creating lasting material change. Engineering out corrosion, Mateenbar™ GFRP rebar provides an alternative to steel in concrete structures, offering a 100+ year design life with none of the maintenance, remediation or replacement costs. It is significantly lighter than steel, non-conductive, and unaffected by salt, moisture or chemical exposure. Ideal for projects at risk from marine and hazardous chemical environments or where the magnetic and conductive properties of steel interfere with the performance of an asset, for example substation pads and BESS projects.

Mateen™ Rock Bolts are precision-machined, threaded bolts engineered for maximum shear strength in tunnelling and ground stabilisation, well suited to WA's underground mining sector, eliminating hot works and plant damage from unintended interactions. Mateen™ Form Ties offer a corrosion-resistant alternative to steel form tie systems, ideal for concrete-heavy infrastructure and the corrosive environments of desalination plants, ports and bridges. Much faster than removing and patching, Mateen™ Form Ties are easily and quickly cut flush to the surface after formwork removal, reducing labour, mitigating OHS risk and ensuring a leak-free seal.

About Pultron Composites

Pultron Composites is a New Zealand-based advanced composites manufacturer specialising in high-performance fibre-reinforced polymer (FRP) solutions. Through in-house R&D, engineering capability and advanced manufacturing systems, Pultron develops structural composite technologies designed to outperform traditional materials such as steel, timber and aluminium – particularly in corrosive environments.

Pultron's infrastructure range includes the Mateenbar™ system (Mateenbar™ 46 and 60, Mateenbar™ Mesh, Mateenbar™ Bends and Mateenbar™ Ute Mesh), along with Mateen™ Form Ties, Dowels, Rock Bolts and Soil Nails. Products are used internationally across marine, transport and civil infrastructure projects where durability and whole-of-life performance are critical.